Well that was a lot of build-up yesterday, wasn’t it! We introduced you to the concept of our Radcom of the Year Award and went to great lengths to explain why MIT wasn’t earning it this year. (Sorry MIT. We’re sorry to break your hearts about it.)
So what school has impressed us enough in demonstrating over-and-above applicant-friendliness in their MBA admissions processes, such that they deserve such an enormous honor that we will herewith bestow?
After much deliberation and very careful consideration, we are pleased to announce that the winner of the 2019 Radcom of the Year award is:
Congratulations to Admissions Director Soojin Kwon and her team!!!!
So why does Team EssaySnark feel that Ross deserves such a high honor?
Did they implement some specific policy in the past season that made us super impressed?
Well sorta. Mostly they continued being Ross. They kept going with the awesome that has defined Ross admissions for some time. Ross’ admissions team communicates as transparently as any school does, through Ms. Kwon’s regular blog posts informing applicants about what to expect and how things work, with actionable tips and advice on how to make the most of the MBA application components. She’s put together some great videos that show how friendly this school is, too, and the students themselves get a lot of airtime in helping to recruit the next crop of students. Here’s one video on tips for the application that gives a sense of the style and openness you get from Ross Admissions.
There’s other cool things happening throughout the University of Michigan, within the Ross School of Business and campus-wide, which makes this a school to watch going forward. The Ross essay questions are by no means easy, but the questions that they ask candidates to answer are straightforward, and they are open invitations to Brave Supplicants to really share something significant and personal. If you take that opportunity, you’ll come away from the process of applying to Ross feeling like you have accomplished something, and you will likely also feel like you’ve been able to present enough of who you really are, that the admissions team will be evaluating you as a person, and not just a collection of bare facts. Some other schools have applications that don’t really feel as personal.
Ross has been chugging along in a positive direction for many years now, delivering an accessible application process to its candidates, and doing what they can to communicate openly, and remove as much of the mystery from the process. A year ago, Ms. Kwon participated in the application process from the other side, as the parent of an applicant when her kid applied to college, and she has shared her own new understanding and greater appreciation of the stressfulness of the whole ordeal. The applicant-positive elements of the Ross application were in place before then, and are a reliable feature of the Ross admissions experience.
EssaySnark’s take is that the warm and welcoming tone that you will see from her and her team reflect the culture of Michigan Ross overall. It is for these reasons that we are honored to name Michigan Ross the Radcom of the Year for 2019!